Losing Money to Be a Tycoon

There was no limit to the number of field inspections.
However, gamers’ goal was to complete high-end commissions as soon as possible and level up.
Thus, there was not much point in worrying about these low-level houses.
They still had to screen and verify them.

After conducting field inspections, he would arrange to meet with tenants and answer their questions.

Meng Chang experienced it for about an hour before taking off his VR glasses.

“To be honest, I don’t quite understand how this game could be fun.”

Meng Chang spoke more reservedly and did not directly say that the game was more boring.

Cai Jiadong smiled.
“It’s normal.
Similar simulated management games are quite picky with players.
Some players might find it especially fun, while others would not feel the fun.”

“You’re not a simulated management game player.
You might feel weaker in this aspect.”

“What’s more, simulated management games are relatively slow to become popular.
It’s relatively difficult to get started in the early stages, but once you feel the pleasure, you can play it for a long time.”

“The pleasure of the game differs from person to person.
Most of the time, you can’t force it.”

Meng Chang was a little melancholic.
“But how can we make a publicity plan if we can’t feel the fun…”

Cai Jiadong: “Oh, that’s right.
Don’t worry, you can experience more and feel it even more.
You might suddenly have inspiration.”

“If you really can’t, you can ask for some advice from more serious simulation management game enthusiasts and learn from them.”

As a designer, Cai Jiadong naturally knew as well.
However, his perspective was a designer’s perspective after all.
There was still some gap between it and the players’ perspective.
Meng Chang would still not understand if he said it.

Thus, it was best to find players to discuss it.
It would be better to understand the fun from the perspective of players.

Meng Chang nodded.
“Alright, I understand.”

He did not know gamers who liked simulated management games, but he knew Teacher Qiao.

If he really could not, he would ask Teacher Qiao.
As a professional gamer, Teacher Qiao would be able to understand most of the fun in the game.

What’s more, he did not need to really feel this pleasure.
He just needed to understand it.

…

In the afternoon, Meng Chang returned to his desk and began to consider the publicity plan.

He did not look for Teacher Qiao immediately because he wanted to use his own strength to think of a prototype.
He could not be too affected by Teacher Qiao’s concept and cause the plan to deviate.

In other words, Teacher Qiao would either not use it or use it as the finishing touches.
He could not let Teacher Qiao’s words affect Meng Chang’s original plan.

“Before this, I only summarized the basic process of the Pei family’s publicity method, ‘Yang-Dong’.
However, I’m not very familiar with this process.”

“After careful analysis, the key lies in the middle step.”

“The last step is very easy because Tengda’s products are strong to begin with.
As long as the products obtain the appropriate evaluation, the first step is relatively easy to achieve.
It would be enough as long as we hold back and give a relatively good publicity start.”

“The key is the ‘suppression’ in the middle.
How to not cause real trouble for consumers and not cause actual damage to the product under the premise of controversy is the key.”

“Therefore, we might as well start from this step.”

“What we can know is that when Boss Pei used the Pei family’s publicity method, the step of ‘suppression’ was very restrained.
It was all just right.
There must have been a long time to think and prepare for this.”

“How should I suppress it?”

“Continue using my bad name?”

“That’s not good.
My bad reputation is no longer useful…”

Meng Chang realized that his bad reputation was really better utilized when Boss Pei used it for the first time.
It was becoming increasingly useless.

The main reason was that many people’s impression of Meng Chang had changed after the publicity plan succeeded several times.

He still hated it, but this hate was no longer enough to have a fatal impact on the product itself.

Thus, his bad reputation was not completely useless.
However, it was very sad that it was no longer effective.

“Why not make use of others’ bad reputation?”

“Does any company in the field of intermediaries have a bad reputation? Home Corporation?”

“Not very good.
Boss Pei doesn’t seem to like this company.”

At first, Meng Chang thought that he could take advantage of the bad reputation of Home Corporation.
However, on further thought, it was not appropriate.
Home Corporation’s concept was fundamentally conflicting with Boss Pei’s.
Even if he wanted to “suppress” it, he did not have to dirty himself.

What’s more, the ultimate goal of the Pei Family’s publicity method was to achieve the best publicity effect through such controversy and misunderstanding.
It would be easy to not be able to whitewash it if he cooperated with the Home Corporation.
That would be a huge problem.

Meng Chang gave up after a moment and thought of other ways.

“Actually, we don’t need to use the bad reputation of Home Corporation.
We just need to make use of everyone’s prejudice against the real estate industry.”

“Hmm… that’s a good entry point.
However, I have to think carefully about how to combine it with the game itself.”

Meng Chang tried his best to put himself in Boss Pei’s shoes and thought about how he would design the publicity plan if it was Boss Pei.
He tried the details of the game and savored it carefully.

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